Задачей работы является ребрендинг существующего проекта на основе использования искусственного интеллекта. В качестве исходника был взят проект первого курса 4 модуля «Sweety Witchy» — продукция детского творчества для создания вкусных и необычных экспериментов.
Продукция

Книга рецептов
Все визуальные материалы созданы с помощью Midjourney и SeaArt.Ai. Промпты сгенерированы в ChatGPT по определенной структуре запроса: что должно быть на изображении, в каком стиле и на каком фоне. Промпты редактировались вручную, чтобы более точно задать запрос для генерации.
Для редактирования генераций я использовала Adobe Photoshop.
Айдентика
/SeaArt.Ai:
A magical logo for a children’s food brand, featuring a pastel cauldron with glittery rainbow sparks rising from it, surrounded by small stars and moon symbols. The text «Sweety Witchy» is written in a playful, rounded handwritten font with shiny accents. The overall style is whimsical and friendly, with soft and smooth lines. The color palette includes pastel pink, lavender, turquoise, and golden accents.
Логотип
Для определения палитры я воспользовалась Adobe Color
Определить шрифт помог сервис My fonts
Продукт
/Midjourney:
Create a whimsical and magical product catalog featuring the following items: 1. A sparkling pink cauldron with glittery details and magical symbols on its surface, paired with a matching shiny mat. 2. Glittery enchanted spoons in pink and purple hues, with star and crescent moon shapes at the handles’ ends. 3. Edible pastel-colored mushrooms resembling fly agaric with candy spots, inspiring imagination. 4. Playful cotton candy characters, one pink and one blue, with smiling witch-like faces beneath fluffy candy hair. 5. Colorful layered fizzy candies shaped like hourglasses, covered in melting glaze. 6. Fortune-telling crystal balls filled with sparkling soda in pink and purple tones. 7. Chewy candy mice with glittery surfaces, available in grape and strawberry flavors. 8. Licorice candy frogs in green tones, offered in strawberry and banana flavors. 9. Gingerbread Voodoo dolls, decorated with tiny hearts, in mint and orange flavors. 10. Grape and milk-flavored stick cookies in whimsical packaging. 11. Magical quartz crystal candies with jelly and gummy interiors. 12. Colorful gummy worms presented in elegant glass jars.
- A magical packaging box with shiny graphics, appearing to hold mystical wonders. --ar 3:2 — Pan Left
Далее я решила разделить промпт и сгенерировать некоторые элементы отдельно
/Midjourney
Create a whimsical and magical product catalog featuring the following items: 1. Chewy candy mice with glittery surfaces, available in grape and strawberry flavors. 2. Licorice candy frogs in green tones, offered in strawberry and banana flavors. 3. Gingerbread Voodoo dolls, decorated with tiny hearts, in mint and orange flavors. 4. Grape and milk-flavored stick cookies in whimsical packaging. 5. Magical quartz crystal candies with jelly and gummy interiors. 6. Colorful gummy worms presented in elegant glass jars. 7. A magical packaging box with shiny graphics, appearing to hold mystical wonders. --ar 3:2 — Variations (Strong)
/Midjourney:
Create a whimsical and magical product catalog featuring the following items: 1. A sparkling pink cauldron with glittery details and magical symbols on its surface, paired with a matching shiny mat. 2. Glittery enchanted spoons in pink and purple hues, with star and crescent moon shapes at the handles' ends. 3. Edible pastel-colored mushrooms resembling fly agaric with candy spots, inspiring imagination. 4. Playful cotton candy characters, one pink and one blue, with smiling witch-like faces beneath fluffy candy hair. 5. Colorful layered fizzy candies shaped like hourglasses, covered in melting glaze. 6. Fortune-telling crystal balls filled with sparkling soda in pink and purple tones. --ar 3:2 — Pan Right
MidJourney + Adobe Photoshop
Для создания книги с рецептами я попросила ChatGPT сначала описать ее
Cover Image:
A whimsical and colorful design featuring playful, magical illustrations like gingerbread men, mushrooms, and fantasy elements. The title reads «Magic Cookbook», with a tagline in Russian: «Творим и экспериментируем» (Create and experiment). The edges of the book cover have a wavy, rainbow-colored border.
Interior Pages:
A spread from the cookbook containing illustrated recipes. One recipe is labeled «Cream happiness potion», with instructions and whimsical drawings of magical ingredients. The other recipe is titled «Icy secret», featuring similar playful graphics with step-by-step illustrations. The design is light-hearted, with pastel colors and creative layouts resembling a magic-themed recipe book.
/Midjourney:
Create a realistic scene of a whimsical, colorful cookbook titled «Magic Cookbook» lying on a wooden table. The cover features playful magical elements like gingerbread men, mushrooms, potions, and mystical creatures, with a wavy rainbow border and text in English and Russian. Surround the book with small magical props like potion bottles, crystals, and herbs to enhance the fantasy theme. Ensure the table surface is textured wood, and the lighting is soft and inviting, emphasizing the magical atmosphere --ar 3:2 — Pan Right
Обложка книги
/Midjourney:
Create a realistic scene of a whimsical, colorful cookbook titled «Magic Cookbook» lying open on a textured wooden table, with its pages clearly visible. The pages feature illustrated recipes like «Cream Happiness Potion» and «Icy Secret» with pastel-colored magical ingredients, hand-drawn step-by-step instructions, and playful fantasy-themed designs. Surround the book with small magical props such as potion bottles, crystals, herbs, and scattered glitter to enhance the enchanting atmosphere. Use soft, warm lighting to create an inviting and magical vibe, with a focus on the book’s details and textures. --ar 3:2 — Pan Right
Разворот книги
/Midjourney:
Create a realistic scene of a whimsical, colorful cookbook titled «Magic Cookbook» lying open on a textured wooden table, with its pages clearly visible. The pages feature illustrated recipes like «Cream Happiness Potion» and «Icy Secret» with pastel-colored magical ingredients, hand-drawn step-by-step instructions, and playful fantasy-themed designs. Surround the book with small magical props such as potion bottles, crystals, herbs, and scattered glitter to enhance the enchanting atmosphere. Use soft, warm lighting to create an inviting and magical vibe, with a focus on the book’s details and textures. --ar 3:2 — Pan Left
Разворот книги
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