В этом модуле на предмете «Прикладное применение ИИ» задачей было сделать ребрендинг своего проекта прошлых модулей при помощи искусственного интеллекта. Для этой работы я выбрала свой выдуманный бренд детского питания на основе нута HAPPEAS.
Бренд специализируется на детском питании на основе нута. В линейке представлены паучи, стеклянные банки разного формата.
оригинальный проект 2023
Для работы над проектом мной были выбраны нейросети для генерации изображений: Ideogram, Recraft и Rocket AI. Для подбора шрифтов была использована программа FontJoy. Для подбора цветов была выбрана программа Adobe color. Все промты были написаны мной лично, без использования программ-помощников для написания задач.
Логотип
#promt: create a typographic logotype for a chickpea-based babyfood brand HAPPEAS, green and brown color palette, minimalistic, handmade
наиболее подходящий логотип
Шрифтовая пара
подобрана через генератор шрифтовых пар FontJoy
цветовая палитра
Айдентика
#promt: create a mockup of branding print materials (letter, envelope, business card, postcard) for HAPPEAS babyfood brand in soft pistachio and brownish color palette using funny creative typography and typographic logo, hands illustrations grabbing fruits anf vegetables, photorealistic, topview
наиболее подходящий вариант айдентики
Плакаты и другие рекламные носители
#promt: create an ads poster for HAPPEAS pea based babyfood brand made like a bright and soft in colors collage with nature vibes. Geometric illustrations of fruits on the background, on the foreground there is a typography saying «FIND YOUR INNER PEAS». The brand product is lying on a poster. everything is naturalistic and hand-made.
#promt: create an ads poster for HAPPEAS pea based babyfood brand made like a bright and soft in colors collage with nature vibes. the main composition is a pair of baby hands grabbing brend’s product. The small typography below is saying «SPREAD HAPPINESS WITH HAPPEAS» slogan.
#promt: сreate an ads banner for HAPPEAS pea based babyfood brand with a brand’s blueberry babyfood pouch lying on a background full of berries. big geometric typography saying «HAPPEANESS IS AROUND THE WORLD». soft and bright color palette
#promt: Create a poster on a billboard against the sky for the chickpea-based baby food brand HAPPEAS. the poster shows many types of brand pouches and jars, as well as fruits, vegetables and berries with a light shadow under them. the background is light beige.
#promt: create a mockup of a poster for a chickpea-based baby food brand HAPPEAS that advertises the brand’s products in jars. The poster is set against the background of a playground where children are playing. the poster is in a pastel and bright palette.
#promt: create an advertising poster for a chickpea-based baby food brand HAPPEAS: in the center of the poster is a brand product — a baby food pouch. ingredients are placed around the pouch — blueberry berries with the signature «BLUEBERRIES», raspberry berries with the signature «RASPBERRY», cherry berries with the inscription «CHERRIES» and chickpeas with the inscription «CHICKPEAS». the background is light beige. at the top of the poster is the inscription «all you need is HAPPEAS», its typography is fat and geometric.
#promt: create a limited New Year’s box of baby food based on chickpeas HAPPEAS. the box contains 4 jars of food with winter flavors — apple and cinnamon, cherry, honey and gingerbread. the design of jars contains illustrations of hands grabbing fruits and other ingredients. on the first jar there is a hand, grabbing apple and cinnamon, on the second a hand grabbing cherry, on the third a hand grabbing a drop of honey and on the fourth a hand grabbing ginger cookie. the design of the box contains various christmas decorations.
#promt: create a limited summer box of baby food based on HAPPEAS chickpeas. the box contains 4 jars of babyfood with summer flavors — mint and strawberry, citrus, mint and kiwi and berry mix. on the first jar there is an illustrated hand grabbing mint and strawberry, on the second is a hand with orange, lemon and lime, on the third jar there i a hand grabbing mint and kiwi and on the fourth jar there is a hand grabbing different berries. the design of packaging box contains illustrations of sun, beach umbrellas and shore. the color palette is bright and colorful.
Мерч
#promt: Create baby pajamas for the chickpea-based baby food brand HAPPEAS. on the pajamas there is a pattern of geometric illustrations of apples and the inscription in the center «THE APPLE OF MOM’S EYE». The background is white
#promt: Create a mockup of metal pins in the form of geometric illustrations of fruits and vegetables, which are located on a denim jacket. among them there is an icon with the inscription «FIND YOUR INNER PEAS», the typography is fat and geometric. the color palette is pastel and bright.
#promt: create a T-shirt for the chickpea-based baby food brand «HAPPEAS», with a pattern of various illustrations of simple fruits and vegetables on the T-shirt. The T-shirt is worn by a child and a mother holding hands. the background is green park.
#promt: create a mockup of a food container for a brand of baby food based on chickpeas «HAPPEAS», which is illustrated with geometric illustrations of hands, grabbing fruits and vegetables. the label says «EAT.SLEEP.REPEAT» is on the lid, the typography is fat and geometric. There are sliced fruits inside the container.
#promt: create a baby bottle for the HAPPEAS baby food brand. the bottle is lying on the grass.
#promt: create a bag for carrying baby supplies that hangs on a baby stroller. The logo of the HAPPEAS chickpea-based baby food brand is on the bag. A brand product is sticking out of the bag. a small child is sitting in a stroller
#promt: Generate a photo zone with plush fruits and vegetables that children and their parents pose with. The inscription «HAPPEAS» is laid out in large wooden letters on the background. behind them there is a park and many green trees.
Упаковка
#promt: generate a jar for chickpea-based babyfood HAPPEAS. the main esign on a jar is n illustrated tower made with fruits and veggies. the first part of the tower is a chickpea. the typography is fat and colorful.
#promt: create a photo in which a small child is sitting on a baby chair and eating baby food with a spoon. Next to him is a jar of fruity baby food based on chickpeas «HAPPEAS». on the background is a soft and bright kitchen.
#promt: create a limited New Year’s box of baby food based on chickpeas HAPPEAS. the box contains 4 jars of food with winter flavors — apple and cinnamon, cherry, honey and gingerbread. the design of jars contains illustrations of hands grabbing fruits and other ingredients. on the first jar there is a hand, grabbing apple and cinnamon, on the second a hand grabbing cherry, on the third a hand grabbing a drop of honey and on the fourth a hand grabbing ginger cookie. the design of the box contains various christmas decorations.
#promt: create a limited summer box of baby food based on HAPPEAS chickpeas. the box contains 4 jars of babyfood with summer flavors — mint and strawberry, citrus, mint and kiwi and berry mix. on the first jar there is an illustrated hand grabbing mint and strawberry, on the second is a hand with orange, lemon and lime, on the third jar there i a hand grabbing mint and kiwi and on the fourth jar there is a hand grabbing different berries. the design of packaging box contains illustrations of sun, beach umbrellas and shore. the color palette is bright and colorful.
#promt: generate a pouch for chickpea-based babyfood brand HAPPEAS. the main design is an illustrated tower made with fruits and veggies. the first part of the tower is a chickpea. the typography explains ingredients and it is fat and geometric. pouch is laying on a white background, front view.
#promt: generate a photo which is filled with pouches for chickpea-based babyfood brand HAPPEAS. the main design is an illustrated tower made with fruits and veggies. the first part of the tower is a chickpea. the typography is fat and colorful. there are different tastes of babyfood on a photo. the background is white
#promt: generate a photo of a mom giving her child a pouch for chickpea-based babyfood brand HAPPEAS. the main design is an illustrated tower made with fruits and veggies. the first part of the tower is a chickpea. the typography is fat and colorful. the background is a playground.
#promt: create a box for the delivery of baby food based on chickpeas «HAPPEAS». The box stands against the background of many boxes in the truck. The boxes are of different colors — blue, green, red and orange.
POS
#promt: generate a shelf of a baby food in a grocery store, on which there are many products of the baby food based on chickpeas 'HAPPEAS'. POS materials are attached to the shelves, on which «GET BANANAS» is written with yellow letters and «CHERRIFIC DEAL» is written with red letters. typography is thick
#promt: generate a product market and a shelf with fruits. there are some POS materials: paper signs for HAPPEAS chickpea-based babyfood and posters that state that the in HAPPEAS pouches there is no less then 3 apples in each pouch and they shows the shelf with HAPPEAS babyfood pouches.
#promt: generate a stopper on a Cash register tape. the design of the stopper says «CARRY HAPPEAS FROM HERE TO THERE», the typography is fat and colorful. there are also pouches and jars of HAPPEAS babyfood on the cash register tape.
#promt: generate a photo of a child shopping cart in a grocery store with the plastic flag with an inscription «I CARRY HAPPEANESS» pasted on it, the typography is fat and colorful.
Экстерьер и интерьер
#promt: office facade in the city centre nearby with other big and mirrored buildings for HAPPEAS chickpea-based babyfood brand. the facade is decorated with wood and bushes of various fruit trees. A HAPPEAS brand sign hangs at the top of the building. Families with children are walking around the building.
#promt: generate the office interior of the HAPPEAS chickpea-based baby food brand. The office is bright inside, with lots of bright and different colors. there are desk, computers, chill zone and a small coffee machine.