Mnemora

Начальным этапом ребрендинга Neumory стал поиск новой метафоры для проекта. С помощью нейросети Claude проект был переосмыслен и адаптирован под современные реалии.Промт: Переосмысли архив воспоминаний, цель которого — создание устройства для сохранения воспоминаний. Сформулируй метафору проекта так, чтобы она подходила под современные реалии для стартапа. Метафора должна подходить под логотип, графику, носители и пространство для проекта. Не забудь про нейминг.Новая метафора айдентики, предложенная Claude — световая капсула «Mnemora». Для ребрендинга стартапа «Архив воспоминаний», который разрабатывает физическое устройство для сохранения воспоминаний, выбрана концепция «Световой капсулы», реализованной как смарт-лампа. Устройство представляет собой компактный бытовой предмет. Оно получает воспоминания из цифровых носителей пользователя, сохраняет их в виде тёплого светового спектра и воспроизводит с помощью проекции при прикосновении. Логотип основан на образе преломления светового луча. Графика использует мягкие градиенты, тёмную палитру и полупрозрачные матовые фактуры. Воспоминания хранятся на стеклянных мини-картриджах в минималистичной упаковке. В офлайн-пространстве концепция воплощается через зоны с приглушённым освещением и интерактивные световые инсталляции.Далее я предложила ChatGPT на основе моей метафоры разработать логотип. Промт: create brand logo for «Mnemora», a smart light-capsule device for preserving memories. Central symbol: a single beam of warm light entering a small frosted-glass capsule shape and refracting into a soft spectrum of amber, honey and rose-gold tones. Clean geometric forms, one continuous smooth contour, a prism-like refraction angle, subtle translucent matte glass texture, soft glowing gradient inside the shape. Deep charcoal-black background with generous empty space. Below the symbol, the wordmark «Mnemora» in a refined light-weight sans-serif with wide letter spacing, cream-white color. Calm, premium, contemporary tech-startup identity. Vector-style flat logo design with gentle glow, centered composition.

Цветовая палитра была разработана нейросетью Chat GPT на основе моего логотипа.

С помощью ChatGPT на основе заданной метафоры была разработана концепция продукта.Промт: create a product photograph of «Mnemora», a compact smart light-capsule lamp, on a clean pure white seamless studio background. The lamp is a tall vertical pill-shaped capsule with fully rounded top and bottom, made of frosted translucent matte glass with a fine soft grain, smooth seamless body, thin luminous warm-white edge glow along the contour. Inside the glass, a single thin horizontal beam of light enters from the left side at mid-height and spreads to the right into a soft fan-shaped spectrum of golden yellow, orange and pink, fading into the muted gray-beige of the frosted glass, the upper and lower parts of the capsule stay calm and softly translucent. The capsule stands upright on a minimal low base of dark charcoal matte material, barely visible, touch-sensitive top. A faint warm diffused glow from the lamp falls on the white surface beside it, soft amber and rose tones. Minimalist industrial design, calm, premium, contemporary consumer electronics. Soft studio lighting, delicate soft shadow beneath the object, realistic materials, sharp focus, centered composition, generous white space, straight front view, high resolution, 4K.

На основе изображений товара была создана фотосессия с помощью ChatGPT.

Cinematic editorial photoshoot: a young woman in profile view holding the «Mnemora» smart light-capsule lamp with both hands at chest level and gazing up at it with a quiet, curious expression, lips slightly parted. The lamp is a tall vertical pill-shaped capsule made of frosted translucent matte glass with a fine soft grain, a small dark charcoal base at the bottom. Inside the glass, a single thin horizontal beam of light enters from the left and spreads into a soft fan-shaped spectrum of golden yellow, orange and pink. The lamp is the only light source: its warm glow falls on her face, hands and the front of her dark blazer with a white collar, with soft amber and rose highlights on her skin. Shadows are warm and soft, deep espresso brown and umber, never blue or gray. Background: a plain wall in very dark warm tones, chocolate brown fading into near-black, with a faint amber halo of light spilling on it from the lamp. No blue or cold tones anywhere in the frame. Calm, mysterious atmosphere, modern horizontallook, shallow depth of field, soft film grain, medium shot, horizontal orientation, shot on 85 mm lens, high resolution.

Horizontal editorial fashion photograph, wide landscape composition. A young woman with long straight light-brown hair stands leaning casually against a pale off-white wall, calm direct gaze at the camera, holding the «Mnemora» smart light-capsule lamp upright against her shoulder and upper arm, her hand resting on the lamp. The lamp is a tall vertical pill-shaped capsule made of frosted translucent matte glass with a fine soft grain and a small dark charcoal base at the bottom. Inside the glass, a single thin horizontal beam of light enters from the left and spreads into a soft fan-shaped spectrum of golden yellow, orange and pink, a gentle warm glow lighting her jacket and the wall beside it. She wears an oversized double-breasted blazer and knee-length shorts in a matching soft cream-beige jacquard fabric with a faint tonal floral pattern, and thin tan leather strappy sandals. On the left side of the frame stands a vintage wooden display cabinet with glass doors and carved details, filled with delicate white and pale blue porcelain cups and plates. Herringbone parquet floor, a corner of a soft dusty-pink rug at the bottom edge. A large area of calm empty wall on the right side of the frame. Soft natural window daylight from the side, warm neutral color palette of cream, honey wood and soft pink, gentle shadows. Quiet, ontemporary mix of vintage interior and modern design object. Full-length shot, 35 mm lens, soft film grain, high resolution, 3:2 aspect ratio.

Horizontal close-up editorial portrait photograph, landscape composition. A young woman with dark hair pulled back sits low and leans forward, her head resting on her hand, looking intently at the camera with a calm, slightly intense gaze. In front of her, in the lower part of the frame, sits the «Mnemora» smart light-capsule lamp lying horizontally: a wide pill-shaped capsule made of frosted translucent matte glass with a fine soft grain, resting on a small round dark charcoal base. Inside the glass, a thin beam of light enters from the left side and spreads to the right into a soft spectrum of golden yellow, orange and pink. The lamp is the main light source: its warm glow lights her face from below, with golden highlights on her cheeks, chin and lips, warm amber catchlights in her eyes, and soft glowing light on her neck and collarbone. She wears a simple deep green t-shirt. The background is dark and warm, deep brown fading into near-black, softly out of focus, with a slight warm orange glow in the corners. Shadows are warm and soft, never blue or gray. Quiet, cinematic atmosphere, shallow depth of field, rich film grain, medium-format film look, shot slightly from above, 85 mm lens, high resolution, 3:2 aspect ratio.

Horizontal editorial film photograph, landscape composition. A young woman with short wavy light-brown hair lies on her back on an old wooden plank floor, one arm stretched up above her head, the other bent under her head, gazing upward and slightly sideways at a lamp standing beside her head with a calm, dreamy, curious expression. Next to her, upright on the floor, stands the «Mnemora» smart light-capsule lamp: a tall vertical pill-shaped capsule made of frosted translucent matte glass with a fine soft grain, on a small dark charcoal base. Inside the glass, a thin beam of light enters from the left and spreads to the right into a soft fan-shaped spectrum of golden yellow, orange and pink. The lamp is the main light source, its warm glow falls on her face, neck and raised arm with soft amber and rose highlights, and casts a gentle warm light on the floor boards and the wall behind. She wears a fitted short-sleeved crew-neck t-shirt in soft heather gray cotton with a faint ribbed texture. The wall in the background is plain warm beige, softly lit, with a baseboard visible along the floor. Shadows are warm and soft, honey and umber, never blue or gray. Quiet, nostalgic atmosphere, analog 35 mm film look, rich film grain, slightly faded warm colors, a thin black film-frame border with soft rounded corners around the image, shot from floor level, 3:2 aspect ratio, high resolution.

Horizontal interior still life photograph, landscape composition. The «Mnemora» smart light-capsule lamp stands on a polished walnut wood console table: a wide horizontal pill-shaped capsule made of frosted translucent matte glass with a fine soft grain, resting on a small round dark charcoal base. Inside the glass, a thin beam of light enters from the left and spreads to the right into a soft spectrum of golden yellow, orange and pink. The lamp glows gently and casts a soft warm light on the wood surface and the wall. Next to it on the table lie a hardcover art book in cream tones and a small solid wooden block. Behind the table is a warm beige textured plaster wall with a long soft diagonal shadow falling across it. In the lower foreground, the rounded back of a dark chocolate-brown upholstered sofa, softly out of focus, frames the shot. Warm late-afternoon light from the side, honey, amber and umber palette, soft warm shadows, never blue or gray. Quiet, cozy, contemporary editorial interior atmosphere, shallow depth of field, soft film grain, 50 mm lens, slightly elevated angle, the table runs diagonally across the frame, 3:2 aspect ratio, high resolution.